Taylor Swift’s The Eras Tour Book is making waves, not only as a beautiful coffee-table collection of memories but also for setting a new record in 2024! In an incredible feat, the book became the fastest-selling new book of the year, moving a staggering 814,000 print copies over the Thanksgiving weekend alone.
This impressive milestone has earned Swift’s book the title of the second-highest adult nonfiction book release in BookScan’s history, just shy of Barack Obama’s 2020 memoir, A Promised Land. Fans flocked to Target, where the 256-page hardcover was exclusively sold for $39.99, to get their hands on a piece of Eras Tour history. Filled with behind-the-scenes photos, personal reflections, and sketches from Swift herself, the book provides fans an intimate look at the groundbreaking tour that captivated audiences across the globe.
However, the book's success hasn't come without its criticisms. Some fans have pointed out several typographical errors and printing issues. One example circulating on social media showed the song title “this is me trying” from the Folklore album misspelled as “this is me rying.” Other readers reported pages with text bleeding off the edges or books printed upside down, leading to frustration for some who expected perfection.
Despite these hiccups, The Eras Tour Book has become one of the biggest releases of 2024, solidifying its place in history. This follows the massive success of Swift’s Eras Tour, which continues to break records as it concludes its final shows in Vancouver this weekend.
Swift’s direct approach to publishing, bypassing traditional publishers, reflects her ongoing desire to maintain creative control over her work. Her success with this book is yet another testament to the undeniable influence she holds in the entertainment world.
Discover more about Taylor Swift’s Eras Tour Book and how it’s shaping up to be one of 2024’s most unforgettable releases!
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