Kendrick Lamar’s diss track “Not Like Us” has not only made a triumphant return to the top of the Billboard charts but has also sparked the creation of a viral video game that’s taking social media by storm.
The Game
Graphic designer Richard Branson launched a free-to-play game on July 15, inspired by the song’s music video. In the game, players wield a piñata stick to hit as many owls as possible, a playful nod to Drake's OVO owls. Branson’s intentions are clear in the game’s credits: “This game is a free love letter to video games and hip-hop.”
Going Viral
The game quickly gained traction on social media, with fans sharing their high scores and discussing the most challenging levels. It has become a sensation, much like the song that inspired it.
A Milestone for Kendrick Lamar
The resurgence of “Not Like Us” marks Kendrick Lamar’s first multi-week number one hit as a solo artist. The track's powerful impact has resonated deeply with fans, further solidifying Lamar's influence in the music industry.
The Ongoing Feud
Despite attempts to reinterpret the song’s meaning, its message remains strong. Lil Wayne’s recent performance in Las Vegas, where he tried to repurpose the track, left fans puzzled and reinforced Lamar’s dominance in his feud with Drake.
A Unique Tribute
“This game is a free love letter to video games and hip-hop,” Branson says. The blend of gaming and music culture in this creative project underscores the lasting influence of Kendrick Lamar’s artistry.
Stay tuned as we continue to follow the impact of “Not Like Us” and the viral success of this unique game. Dive into the game and see how many OVO owls you can hit!
Read More: Kendrick Lamar's 'Not Like Us' Music Video Explained
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